Vancouver SEO Consultant Offering Tips and Tricks on SEO

Google Penguin algorithm Penguin algorithm update that followed Panda in 2012, also focuses on making the user experience more valuable and useful. The penguin update polarizes the concept of backlink support. The update studies the backlinks you have for your websites, therefore the more authoritative backlinks from quality sites; the better. This idea led many SEO consultants and clients towards a common misconception that the domain name of a given site was what categorized it as good or bad. One instance is the idea of .edu being more a credible source than .com. Google announced later in the year that creating backlinks from .edu and .gov could be significantly valuable only because of the quality content they harbour and not because Google has some favoured devotion to specific domain types. With the clearance of such misapprehensions, the penguin algorithm was updated to a bug-fixed version that was Penguin 4.0. The update says that Penguin now runs in real-time – which me...

SOCIAL MEDIA AND SEO If someone likes something, the news spreads like wildfire in social media; and if others like it too, it takes only a few seconds for it to go viral. Basically everyone today who has an internet connection is active in some sort of social media platform.  The individuality of ideas is now often translated into a bubbling social discussion, and everyone contributes to marketing some opinion or other with or without being aware of it. We live in a world where technology is a necessity to get on with life, and in that life, social media plays a massive role in creating differences in the way people perceive things. A straight connection between social media and SEO (Search Engine Optimization) cannot be observed at one glance. But upon deeper investigation, it was found that social media spaces enhance the efficiency of SEO by promoting websites. Twitter, Facebook, Google+, Instagram, LinkedIn, Reddit, Pinterest are social sites where successful d...